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The signature menu of Sinjeon Tteokbokki includes cheese tteokbokki topped with plenty of cheese and various types of fried foods. Sundae and assorted fried items are also very popular, and the spiciness of the tteokbokki can be chosen from mild to spicy.

The store is small in size and boasts a lively atmosphere that is always bustling with customers. It operates on a self-service basis, allowing for easy ordering through kiosks.