Seiki Shouten

Seiki Shoten is a beloved store that specializes in local products from Niigata. Their salmon, known for its sweetness and just the right amount of salt, and the irresistibly fragrant grilled sardines are exceptional. Often available at department store food fairs, they bring the flavors of Niigata to a nationwide audience. Many customers become repeat buyers due to the high quality and deliciousness of the products.