Official

Genshi-Sumiyaki Iroriya, Higashi-Ginza

Name: Genshi-Sumiyaki Iroriya, Higashi-Ginza
Address: Tokyo, Chuo City, Ginza, 3 Chome−11−11 参番館Ⅱ B1F, Chuo-ku, Tokyo, JP
Telephone: +81335477901
Price range: JPY 8,000
Rating: 3.5

原始炭焼いろり家東銀座店

3.50

（18 reviews）

JPY 8,000

Izakaya

Chuo-ku, Tokyo, Japan

Messages

Notice

▶Please note that it may not always be possible for us to meet your seating requests. ▶To greater ensure the quality of your dining experience, please let us know if you have any food allergies or restrictions. ▶Please inquire by phone for a reservation of a party of more than eleven. ▶Please note that online limited plans can not be used in conjunction with other benefits / discounts. 　Photos are images only. The menu items may change without prior notice depending on the supply and seasonal conditions. ▶Tables may be available even if reservations cannot be booked online so kindly contact us by telephone to confirm. ▶If you fail to come within 15 minutes after your reservation time, your reservation may be cancelled unless changed. “Cancellation Fees” if you cancel within the indicated period. If you want to Change your reservation or Cancel, Please contact the Restaurant directly. ☎: 03-3547-7901

Reservations

Accepts reservations・Request reservation

Cuisine

Budget

JPY 8,000

Hours

Address

Nearby stations

0.15km from Higashiginnza station0.43km from Ginnza station0.44km from Ginnzaicchoume station

Seating Options

Counter Table Private Room

Payment methods

Credit cards accepted(VISA, Master, JCB, AMEX, and Diners) and QR code payment available(PayPay and d Pay)

September 6 to October 3, 2026

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27	28	29	30	10/1	2	3

：Real-time reservation

：Request

：No available seats

：Closed

Reservations may be possible at affiliated stores

Iroriya in Chuo-ku Iroriya in Tokyo

Enjoy Japanese Cuisine with Fresh Ingredients in a Warm Atmosphere

This restaurant offers a tranquil setting where you can enjoy dishes made with fresh ingredients. The 'Funajo Meshi' is particularly exquisite and worth a visit. Open until late at night, you can take your time to enjoy a meal even at a late hour. Relax in the counter seats or the sunken kotatsu seating for a comfortable experience.

Highlights

Ratings

3.50（18 reviews）

4.5~5.0

3.5~4.4

2.5~3.4

1.0~2.4

Food

Service

Ambience

Value

Reviews

よち

@ryouko-8165

Japan

Dec 11, 2019

4.0

The drum is heard to call out, "Yoshi osho! and the drum beats and the salmon roe is heaped up! The seafood izakaya "Gensho Charcoal Grill Iroriya" is located in Ginza 3-chome. We had an all-you-can-drink welcome party with salmon roe and rice for 6,000 yen. The appetizers were horse mackerel, fresh baby sardines, and three plum crystals. You can drink from this alone. We had sashimi, grilled kinki, simmered tuna, crab, and finally meat. The final course is a bowl of rice topped with salmon roe, which is almost 3 cups of rice. I had no expectations for the salmon roe itself, but I was pleasantly surprised. Delicious salmon roe. A fun restaurant, recommended for groups.

よち

@ryouko-8165

Japan

Dec 11, 2019

4.0

They serve salmon roe until it overflows! The ￥6000 course with this salmon roe and rice includes 3 kinds of appetizers, 4 kinds of sashimi, saikyo-yaki Spanish mackerel, crab, grilled sweet onion from Awaji Island, simmered tuna kama, and char-grilled beef. What a great all-you-can-drink deal! When the salmon roe rice was served, two waitresses appeared, one holding a bowl with a mountain of salmon roe and the other beating a drum. They forced us to shout "Yoisho! and the excitement was at its maximum. Recommended for a large group of people, this restaurant is a heavy favorite for company drinking parties.

Eat2much

@Eat2much

Japan

Mar 26, 2020

3.1

Date and time of your visit: 8, 2014 Dinner

Budget per person: JPY 8,000

You must eat the powerful fisherman's rice (salmon roe on top of rice)! A short walk from Higashi-ginza! Fisherman's rice topped with salmon roe and other fresh seafood is available at this restaurant. Fisherman's rice (medium portion: 3-4 servings, 2,980 yen) After ordering, we found out about the small portion (for 2 people), but we ate it all by ourselves. When we arrived at the restaurant, the special background music changed and the staff arrived while beating the drums. The rice was soon overflowing with salmon roe as the staff shouted "Yososho, yososho! The first bowl of rice was served as a regular salmon roe bowl, but it was about three parts salty and seven parts sweet (according to my own research), so I lightly drizzled some soy sauce on it. The second bowl was topped with dashi broth to make it more like ochazuke, which was outstandingly delicious! I was full without feeling any kudzu at all. Other than that, the sashimi platter was a great value because the fish was fresh and there were many varieties. The prices are generally priced at Ginza, but the restaurant also serves lunch, so I would like to go there for lunch next time.